Military Discount Program

Subaru supports you on and off the road with the Subaru Military Discount Program. Subaru is proud to offer a special discount to active-duty and reserve members of the U.S. Air Force, Army, Navy, Marines, National Guard, and Coast Guard, as well as veterans and retirees within 12 months of your date of separation. Once you negotiate your best price with a Subaru retailer, you'll receive an additional discount of $500. In addition, your price will be further reduced by any applicable zone or regional cash incentives in effect at the time of purchase.[1] For complete program details and eligibility information, please contact your local participating Subaru retailer or VIP Program Headquarters at vipprogram@subaru.com or 1-800-VIP-0933 for further assistance. Because words aren't the only way Subaru thanks you for your service. Love. It's what makes a Subaru, a Subaru

College Graduate Program

Recent and soon-to-be graduates can apply to finance or lease a new Subaru vehicle under a College Graduate Program for leases and loans approved through Subaru Motors Finance. In addition, all qualified applicants are automatically eligible for any special lease or retail offers currently available. Visit your local Subaru Retailer for complete program details and eligibility.